by Loewe
Loewe 7 Plata presents a distinctive and fresh profile centered around citrusy mandarin, vibrant mint, and spicy ginger, all balanced with a dry, woody base of incense and amber. The opening is linear and clean—immediately green and aromatic—evoking a crisp, slightly gelatinous quality reminiscent of toy play from the 1990s. The ginger is pronounced yet natural, not candied or harsh, and it seamlessly transitions into a musky, amber-laced dry down that remains long-lasting and subtly smoky. While the projection is strong, especially early on, the longevity is moderate to long, making it suitable for daywear and warm evening wear across seasons. The fragrance has a unique identity—modern, minimal, and slightly unorthodox—but lacks the complex depth some expect from a niche design. Its appeal lies in its boldness and continuity of character, though the amber base may strain the cohesion for some. Overall, it stands out in the crowded fragrance market with a dry, refined, and slightly smoky elegance.