by Maison Francis Kurkdjian
754 by Maison Francis Kurkdjian offers a clean, fresh, and luminous scent that evokes a bright blue Manhattan morning. It begins with a crisp, uplifting lemon note that quickly softens into a delicate floral heart of sweet pea, freesia, and lily-of-the-valley, balanced by a subtle sandalwood and white musk base. The fragrance has a light, airy quality reminiscent of freshly laundered white linens, making it especially suited for spring and summer wear. The sillage is moderate to strong, with some users noting it fades into a soft musky dry down that can resemble a 1990s-inspired cologne rather than a distinct olfactory identity. Due to its clean floral and musky profile, it leans slightly feminine but is widely considered unisex in character. Longevity is moderate to long, with many noting noticeable wear for up to eight hours, though the initial citrus note tends to fade quickly.