by Creed
Love in White by Creed is a refined, gently floral scent that evokes a sense of pristine cleanliness and quiet elegance. It opens with a crisp, slightly astringent citrus note—orange zest—that gives way to a soft, airy bouquet of white blossoms, including magnolia, jasmine, and narcissus, creating a bright yet subtle floral presence. The unique Tonkin rice note contributes a delicate, powdery, slightly milky sweetness that grounds the fragrance and adds a textured depth. As it dries down, the scent becomes gently creamy and vanilla-sandalwood infused, with a mild, elegant warmth that avoids heaviness. While not dramatically projecting, the sillage is moderate, with a soft trail that lingers for a reasonable duration. It is best worn in spring and summer, aligning with a clean, fresh aesthetic that suits daytime settings, including the office, and blends well with casual or modestly formal attire. The scent is universally perceived as a blend of soft, unforced floral elegance with a hint of artisanal purity—reminiscent of clean laundry, fresh air, or a sun-kissed garden at dawn.